Funding profile · Reproductive health
Modern Fertility
Twenty two million dollars of venture capital, raised in three steps, sold four years after founding for a reported figure ten times larger. Nothing about the financing appears in SEC records, because nothing was ever filed.
Data as of September 23, 2026. Company-reported figures are labeled.
Rounds at a glance
| When | Round | Amount | Investors | Source |
|---|---|---|---|---|
| Summer 2017 | Y Combinator, then a first round | $1.0M | First Round Capital, Box Group | Founder interview |
| May 31, 2018 | Seed | $6.0M | Maveron and Union Square Ventures (co-leads); Sound Ventures, #Angels, SV Angel | Independent |
| Jun 11, 2019 | Series A | $15.0M | Forerunner Ventures (lead); Kirsten Green joins the board | Company release |
| Through 2019 | Cumulative | $22.0M | Forerunner, Maveron, Union Square Ventures, First Round Capital, Box Group, #Angels, Y Combinator | Company-stated |
| May 19, 2021 | Acquisition by Ro | Reported above $225M | Ro (Roman Health Ventures), then valued at about $5 billion | Independent |
What the filings show
SEC EDGAR · company search · run Sep 23, 2026
- Query
- Company name “modern fertility”, all form types
- Result
- No registrant found. No Form D, no Form D/A.
- Full text
- 20 hits across EDGAR, all in filings by other issuers: IntegraMed America, Organon, Hims & Hers Health
- Officer search
- Zero hits for “Afton Vechery” anywhere in EDGAR full text
- Filing
- SEC EDGAR, no CIK assigned
Legal entity · disclosed in a journal funding statement
- Name
- “Funded by Modern Health Inc. (doing business as Modern Fertility).”
- Source
- Fertility and Sterility, June 2023, funding disclosure
- Corroboration
- The June 2019 Series A release is issued under the source line “Modern Health, Inc.”
- EDGAR
- No registrant named Modern Health, Inc. either. The only near match is Modern Life Inc., CIK 0001744840, an unrelated issuer.
- After 2021
- Author disclosures name Roman Health Ventures as employer
Reading the filings
- A $22 million company with no Form D is unusual but legal.Regulation D is one route to a private placement exemption, not the only one. An issuer relying on Section 4(a)(2) alone files nothing with the SEC. Three priced rounds and an acquisition left no federal paper trail, so every funding figure here rests on press releases rather than a sworn filing.
- The brand name was never the legal name.The company operated as Modern Health, Inc. doing business as Modern Fertility. Anyone searching EDGAR, state filings or litigation dockets for the consumer brand finds nothing. An EDGAR company search on the legal name returns nothing either, so neither the brand nor the entity produces a federal record.
- The exit multiple is about ten times disclosed capital.$225 million against $22 million raised is 10.2x. For comparison, the buyer had raised $876 million to $897 million by May 2021 at a $5 billion valuation, so the purchase was roughly 4.5% of Ro’s own paper value.
- Majority stock means the headline number is soft.Axios described the deal as majority stock. Ro’s $5 billion mark came from a $500 million Series D led by existing investors in March 2021, two months before the deal. A price paid mostly in the shares of a private company, valued at an inside round, is an estimate, not a receipt. No acquirer disclosure exists because both parties were private.
- The capital stopped two years before the exit.The last announced round closed in June 2019. There is no Series B, no bridge and no announced extension in the record between then and May 2021. Either the business funded its own growth, which the reported 300% first quarter revenue growth would support, or a later round went unannounced and unfiled.
- Non-dilutive funding is absent.No NIH award, no NSF SBIR and no FDA submission appear under the company name. The research was paid for out of venture capital and a founder’s savings, and it ran on consenting customers rather than enrolled trial subjects.
Commercial signals
| Signal | Detail | Source type |
|---|---|---|
| Pricing | $149 preorder (Oct 2017), $199 at launch (May 2018), $159 (2019 to 2021), $179 (Oct 2025). Ovulation, pregnancy and prenatal products added from 2020. | Independent |
| Revenue growth | About 300% year over year in the first quarter of 2021. No absolute revenue figure has ever been disclosed. | Company-stated |
| Regulatory | No FDA clearance or approval. Run as a laboratory developed test in CLIA and CAP accredited labs. FDA’s 2024 oversight rule was vacated in March 2025 and reverted in September 2025. | Public record |
| Research output | Five peer reviewed papers from 2019 to 2024, including cohorts of 27,125 and 42,684 women. All company funded, with disclosures naming Modern Fertility or Roman Health Ventures. | Public record |
| Key person risk | Afton Vechery left Ro effective May 18, 2022, twelve months after closing, becoming an adviser. | Independent |
| Professional guidance | ACOG in 2019 and ASRM in 2020 advised against using ovarian reserve markers as a fertility test in women who are not infertile. ACOG’s 2025 statement is softer. | Public record |
What to watch
- Any Ro liquidity event. Modern Fertility shareholders were paid mostly in Ro stock, so the realized value of the exit is still unsettled.
- Whether the brand survives as a product line or is folded into Ro’s wider women’s health offering.
- Afton Vechery’s next company, the first chance to see how investors price the second act.
- Any state level action on direct to consumer laboratory tests now that the federal rule is gone.
The Modern Fertility story on Healthcare DiscoveryHealthcare Discovery
Related companies
Sources
- Public recordEDGAR company and full text search for Modern Fertility, Modern Health and Afton Vechery
- Public recordFunding disclosure naming Modern Health Inc. doing business as Modern Fertility
- Public recordLaboratory Developed Tests rule status
- IndependentThis newly funded startup wants to help women gauge their reproductive health a lot sooner in life
- IndependentModern Fertility Raises $6 Million For At-Home Reproductive Tests
- IndependentModern Fertility raises $15 million to sell its hormone tests
- IndependentRo acquires Modern Fertility in a deal north of $225 million
- IndependentRo will acquire women’s health startup Modern Fertility in $225M deal
- IndependentHealth care startup Ro acquires Modern Fertility
- IndependentModern Fertility co-founder leaves Ro a year after M&A
- InterviewHow Afton Vechery Sold Modern Fertility for $225 Million
- CompanyModern Fertility Announces its $15 Million Series A
- CompanyRo acquires Modern Fertility to accelerate its leadership in women’s health
- CompanyModern Fertility company profile, total raised and investor list
Compiled from SEC, FDA and peer reviewed public records and published reports as of September 23, 2026. No Form D notice was located for this issuer; private placements may be exempt without any SEC filing, so the absence of a filing is not evidence that no money moved. Healthcare Venture Capital Fund holds no position in Modern Fertility or in Ro. This page is not an offer to sell or a recommendation to buy any security.
